Sunday, May 6, 2012

The mobile phone in the foreign brands

In particular, a variety of models, styles, software, ringtones, the appearance of a technology platform in order to achieve low-cost innovation. Maintain optimal cost in the price of operating the voice of the rapid and substantial, the initiative of the price cuts, to cater to the market price reduction, and combined with the new timely introduction, to ensure that channels and a reasonable profit margins, small run fast capital turnover, The lower stand-alone profits to achieve a high level of investment interest, completion of the primitive accumulation of capital of the mobile phone industry. Advocated a flat, clear channel construction, in order to achieve rapid distribution, and rapid response; beauty show in the world market, product show, the nanny show is popular, TCL's gem mobile phones and the new image of China's mobile phone. The antenna of cell phone jammer is of the specific performance and function.
Xiaxin fighter dancing phone, Bird mobile phone, and set up a sales force known as the Chinese mobile phone for the first network and the network. 6P integrated marketing of the product (Product), price (Price), channels (Place), promotion (Promotion), plus play the ethnic card of the public (Public), government support, power (Power) was won by the end of 2002 more than 30% market share. The past three years, the reasons for the decline of the domestic mobile phone. Since the second half of 2004, the domestic mobile phone in the foreign brands, pressing harder and harder, market share plummet, 2006 more appalling, the domestic mobile phone market share from the half of 2005, all the way below the 25%. cell phone jammer can be selected by the customer.
Still lingering echo, Bird, Amoi, TCL, Soutec, Yi America, Panda, and many other domestic giants collapsed after the big mobile phone business continued to huge losses. The overall decline of the domestic mobile phone is not accidental. The seemingly robust channel capacity of domestic manufacturers have the same cost disadvantage. Into their camp in order to attract dealers, domestic manufacturers generally give the dealer profit margins higher than double the foreign brands. At the same time, pull the team can not help but cohabitation, coupled with the "nanny" integrated management approach, the cost of domestic manufacturers in the channel management, channel risk and market inputs should be much higher than the foreign manufacturers. Today's strong domestic mobile phone manufacturers in the channel, in exchange for considerable cost. The antenna can be allocated to cell phone jammer .
This strength is also foreign manufacturers adjusted and further weakened. Domestic brands and multinational giants to compete is the actual competition of the research strengths of the manufacture and sale of advantages and multinational giants, old mobile phones can be described as high-tech products, a status symbol, is a pioneer in supplies, the decision of manufacturers to research capacity, the promotion of capacity on the The success or failure; Today the popularity of mobile phones, fashion, popularity of the achievements has the advantage of manufacturing capacity and ability to sell the advantage of Chinese local business success. In the game of this year, domestic brand mobile phones and foreign brands, the two will enter the cross away from the competition "stage, domestic brands will attempt to break the foreign brands blockade, foreign brands will do my best to adjust the channel and marketing disadvantage. Make   phone jammer have some other special performance and functions.

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